THE VOICE OF CULTURE

#08 POS (De La Soul) / MC&Producer

#08 POS(De La Soul)/ MC&Producer
Collaboration and close interaction with artists and creators is a special and important time that allows you to face creativity seriously. Empathize with their positive pride and mentality, and listen to their voices. By delivering it to many people,WIND AND SEAis constantly evolving.

#08 is De La Soul's pos. The legendary group that launched a new movement at the beginning of New School and expanded the diversity of hip-hop, talks about the founding era and musical values.

Lyrics about our experiences

It has always evolved through reflection.

The only thing that doesn't change is the desire to create.


De La Soul was formed by myself, Dave (David "Trugoy the Dove" Jolicoeur), and some friends who were schoolmates. I was the DJ, Dave was the beatboxer, and the rest of us were the MCs. After that, the other members went their separate ways, but Dave and I felt a really cool connection, and I decided to call the two of us ``From the Soul.'' When I told him that I believe that everything we do has a heart and soul connected to it, Dave suggested, ``That's cool. How about we spice it up a little bit and say ``De La'' instead of ``From the.'' That's how we became "De La Soul."
Famous New York DJs like DJ RED ALERT and MARKEY MARL have always wanted to play De La Soul's songs. We always dreamed of our music being played on the radio.

I guess our style of hip-hop has evolved with the information and knowledge we've taken in. My first album was created from my thoughts, ambitions, and experiences as a teenager. Since then, I have had the opportunity to tour all over the world and have been able to see many different parts of the world. For example, Europe was completely different from what I expected. They reflected their diverse values, things they enjoyed, and things they saw in the lyrics of each album.

 

So our evolution is based on what we see in our experience. Of course I also read books. The one thing that hasn't changed is my desire to be creative. I still have the desire to try different things.

People interpret "de la soul" as "alternative," but that's what the media and other people put on it. I understand that something different from what is considered "normal" or "norm" is expressed as "alternative." However, it may come as a surprise, but even though we may have had a different way of expressing ourselves than (BIG DADDY) KANE, SLICK LICK, and N.W.A, we really got along well. I also understood the wit and high level of lyrics of ICE CUBE and other artists.

On the other hand, there are bands that seem to fit our style from the outside, like A TRIBE CALLED QUEST, JUNGLE (BROTHERS), ARRESTED DEVELOPOMENT, and PHARCYDE. But when I looked deeper into our group, I realized that each member had internal differences as well. So I guess I didn't have to worry about the public image of me as ``De La Soul'' at all.

Things are no different now than when we formed De La, and I feel that the music in the world hasn't changed all that much since then. However, this is a time when balance is needed. Back in our day, there weren't many people like us. So the record company reacted to it like a litmus test, and it became a chance for me to get noticed. I think the reason Tribe and other groups started getting attention was because they took inspiration from what Tommy Boy did with us.

However, now that there are more ways to release music, we have no choice but to find people with different expressions and ways of thinking within a single major label. There are people who sing about the streets, and there are people like KINETICS whose lyrics are about intellectual things. Some people express themselves very simply, and some people are very witty. There are good negatives and there are bad positives. It's all about balance.

What is a major in an era of diversification?

unless the answer is found

No alternatives found


It is very difficult to judge whether they are an alternative to what they were in the past. How do you view people who do all their own production and add their own twist to what could be considered a stereotype? However, with so much music out there and so many ways to receive it, the question becomes what is a major in the first place? And this is an era where the so-called major players are teaming up with non-major players. Grime was once considered alternative music, and drill may have been considered that way. And while hip-hop itself is recognized by many people and has become a major presence, it's very difficult to define the current alternative.

Our fashion was very free-spirited, and in the early days of De La we were influenced by artists who were ahead of us. Of course RUN-DMC is like that, and so are TREACHEROUS THREE, WHODINI, and Rakim. At one point we had gold chains, but once we decided to express ourselves the way we wanted, we started pulling out our dad's pants and old bell-bottom pants, making them thinner, and pairing them with the coolest sneakers of the time.

I think the important thing is to be free and be creative. At some point, what was internal became more important than what was external. I wore Timberland boots, regular Levi's jeans, and a cool T-shirt with a peace symbol on it.

Everything doesn't always have to be serious and last minute. It should be more free-spirited and very artistic. with usWIND AND SEALike a collaboration with


POS (De La Soul) / POS (De La Soul)
Born August 17, 1969 in New York. Active as MC and producer for De La Soul. He is a talented member of the group who is known for his unique flow and intelligent and precise lyrics. As part of the Native Tongue movement, he is a legend who brought peaceful humor and diversity to hip-hop. My favorite song recently is "All Good? feat. Chaka Khan." It is included in the masterpiece album "Art Official Intelligence: Mosaic Thump" which is celebrating its 25th anniversary.


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